Chirp, chirp. The sound of a bird’s chirp could mean a new tweet was sent out. Chapter 4 of “Journalism Next” by Mark Briggs focused on microblogging and social media. What is microblogging? According to the book, microblogging allows people to post short messages. A good example is Twitter. Twitter allows journalists and news organizations to connect with their views or readers in 140 characters or less. Other examples mentioned in the chapter were Facebook’s newsfeed and Tumblr.
What makes microblogging so important for journalists? It can be used as a platform for breaking news. News organizations and everyday people break news over Twitter and Facebook. It is a fast and affective way to update viewers or readers without having to wait for enough information for a journalist to be on air.
Briggs provided Twitter “etiquette.” I like his advice to follow before tweeting, do not tweet off-topic, tweet news links, and get to know people. Other good advice– the 80-20 Rule. Eighty percent of tweets should add value to Twitter.
The chapter provided an informative look into microblogging.